How to express gratitude through online marketing 🥰
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Part 1: Offer a loyalty discount, perk or friends-and-family rate to share 👨👩👧👦
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Many entrepreneurs and nonprofits are going to start advertising their Black Friday and Cyber Monday sales or Giving Tuesday campaigns.
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Go ahead & hop on these online sale bandwagons if it makes sense for your company, but skip the mad rush of the open-to-the-public sale if you can offer an appreciation discount to your most valued clients and customers instead.
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This is audience segmentation at its finest. Sharing perks with your most loyal audience! 💝✨
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Is there a next-level service, workshop or product you can offer anyone who worked with you in an entry-level way this year?
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What kind of discounted rate might you give to the people most likely to work with you again? Isn’t this better than trying to attract a bunch of new bargain hunters into the fold?